Rihanna & Normani Star In Savage X Fenty Spring Campaign
Rihanna teased the latest collection for Savage x Fenty, and surprise, it’s super hot. The new drop was designed with springtime in mind, and the released photos feature season staples like delicate lavender hues and blooming florals. She also got a helping hand for the campaign from Savage x Fenty’s first brand ambassador Normani, who adorned herself in a romantic flower crown fit for a Midsommar May Queen. Rihanna, being Rihanna, opted for a flirty lavender wig instead. “Spring ’bout to be real Savage and I’m here for it!” wrote Rihanna on an accompanying Instagram photo of her decked out in the new collection. It’s always nice to see what she’s is working on in lieu of releasing R9!
Normani announced her partnership with Savage x Fenty back in November 2019. “Normani is the perfect choice for a Savage X ambassador,” said Rihanna. “She exudes confidence and power. Everything she does is executed with passion and the belief she’s going to kill it. That’s why people gravitate towards her.”
The new Savage x Fenty collection drops at midnight on February 1. R9 is allegedly coming soon, too.